With Street HP Reno now in its final year, the project pilots are showing how collective buying schemes can turn interest into real heat pump roll-outs. Across Europe, we are learning what helps these schemes move from concept to delivery: local coordination, transparent offers, and a clear pathway that supports households from first curiosity to installation.
In Germany, the approach is scaling fast. Across several pilots, 440+ residents have registered interest, installers have been selected in 3 out of 4 pilots, and the first installations are already happening (with 6+ done/confirmed so far). Alongside the collective buying pathway, Germany is also testing two complementary routes to scale: KliQ Berlin, which works through an energy cooperative, and Wangen im Allgäu, a marketing-led approach designed to bring more households on board.
In France, the pilot is moving into delivery too. An installer has been selected, installations are expected to start soon, and around 10 households already have a full offer. A second wave is now being prepared, with the aim of making the approach repeatable beyond the first group.
In Italy, we’re building collective purchasing through Renewable Energy Communities. In the KonCeRT energy community, the collective buying scheme has been introduced at several events for its 425 members, and already 9 members have expressed interest so far.
Coming soon: the Street HP Reno project video
In early June, we’ll release the Street HP Reno project video. Instead of explaining collective buying schemes only in theory, the video follows the people who make them work in practice. You’ll hear directly from residents, municipalities and installers across the pilot countries as they share what it takes to move from first interest to real installations, what challenges came up along the way, and why this approach can be replicated elsewhere.
